[Video] Social Media Revolution…Is Social Media just a fad?…Umm No.


If you are on the fence about utilizing social media for your business…this video should help you decide. Statistics are a wonderful thing :).

Convinced? Okay, fantastic. Now what to do? There are unlimited resources all over the web to help you get started. You can even find some here:

Facebook Essentials

Twitter Essentials

 

 

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Dustin Smith
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What form of marketing has been most successful for your small business? [Survey]


The never-ending search for the most affordable and most effective marketing techniques continues now as it always has. The market changes, the consumer changes, and so the approach to marketing a business will inevitably change as well.

My question for all the small business owners out there that are on the front lines of marketing today is:

“What form of marketing has been most successful for your small business?”

Please comment with your experience so all the other small business readers can learn from you. 🙂

Thanks for participating!
Dustin Smith
iMarketingDS@gmail.com
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“Buy Local” – Does It Work?


Are you thinking of starting a “Buy Local” campaign for your small business?

Here are some figures that will be of interest to you, as well as a potential solution to your marketing woes.

The Wall Street Journal hosted a survey from which these results come.

Of the 600 managers and owners of brick-and-mortar storefronts who took the survey, here’s a look at what they intend to do in 2011 in regards to creating “buy-local” campaigns. (Note that figures exceed 100% because respondents could answer more than one response.)

– Use social media to offer local promotions 22.2%

– Give more of my business to local businesses 19.6%

– Institute a loyalty program for repeat customers 17.5%

– Adopt a “buy-local” message to market my business 14.2%

– Participate in a shop-local network in my community 13.8%

– No plans for a local campaign 15.4%

– Not sure 28.1%

Readers – Do you think “buy-local” movements help boost business? Do you have plans to create a program this year to support the movement?

These results show an upward trend in local marketing concentrations, of which social marketing is key.

If you fall into any of these categories:

– Use social media to offer local promotions 22.2%

– Institute a loyalty program for repeat customers 17.5%

– Adopt a “buy-local” message to market my business 14.2%

– Participate in a shop-local network in my community

Then there is a great service for you, Ventown.com. It encompasses all of these aspects and more (Mobile Marketing, Blog, WOMM, Maps, etc)

Best of all it is affordable for small businesses, running at only $1500 for an entire year. If you are interested in learning more, please contact me via the contact info provided below.

Friend me on Facebook!

Here is the full article:
“Buy Local” – Does It Work? – In Charge – WSJ.

Thanks for reading!
Dustin Smith
iMarketingDS@gmail.com
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How Will Social Search Affect Social Media and SEO?


Here is a fantastic article on a very important issue: the affect of social search on social media and SEO. Google recently updated their search algorithm to include social profiles…such a change indicates the power of social media and its growing importance.

Really quick, here is a breakdown of the points addressed in this article:

  • Increased importance of social media buzz around brands/businesses
  • Increased importance of social media links
  • More need to ensure that online audience sentiment is positive
  • More brand benefit from search engines
  • Relevance to social media commerce in the future

As you can see these are important issues and well worth looking into. Check out this article and shoot any questions my way! Friend me on Facebook and like my Facebook page to get up to date articles by others and myself!

Here is the full article:

How Will Social Search Affect Social Media and SEO? | Social Media Today.

Thanks for reading!
Dustin Smith
iMarketingDS@gmail.com
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Staying the Right Side of the Law and the Extended UK Cap code


#norm Social Media: Staying the Right Side of the Law and the Extended UK Cap code | Social Media Today http://ping.fm/oeQ09

Thanks for reading!
Dustin Smith
iMarketingDS@gmail.com
Connect with me on LinkedIn
Friend me on Facebook
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Follow me on Twitter for current topics and articles
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